Be sure to check out Hootsuite’s webinars to see some of the lesser-known features available to pro users. With a wide selection of tools and an excellent method for searching across several social media platforms, Hootsuite allows you to monitor trends every day, whether only one trending hashtag or a variety of social media trending topics. However, you cannot use TweetDeck to monitor other social media platforms and it’s not as versatile as dashboards, such as Cyfe and Hootsuite. It’s also an overall Twitter management dashboard that displays your timeline, messages and notifications in one place so you don’t miss anything. TweetDeck is a free Twitter monitoring tool that allows you to track specific hashtags and keep tabs on their popularity. You can set up a Google Alert for any keyword you want to watch, so you will always know what is happening. That data may help you make more informed decisions about what you promote, engage with and follow. Because Google Trends uses search data, it will give you a much broader picture of what is trending than you’d see by analyzing data on a single social network. Google Trends is the best way to monitor trending topics expansively. These 10 tools for tracking trending topics represent only a sampling of the available options, but they are among the most reputable. There’s no shortage of online tools for finding trending social media topics and harnessing their power to improve your marketing strategies. This guide will give you the tools you need to optimize your social media. Understanding social media trends enables you to respond accordingly, thus improving your overall strategy. However, catching a trend at the right time can offer a significant boost to your social media marketing. Because trending topics change rapidly, keeping track of what’s hot on each social media platform can be challenging.
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